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Co-creation in the participatory era
What do Airbnb, TripAdvisor and hashtags have in common? They are all symbols of a new collaborative, participatory, interactive economic paradigm that is redefining the value of a tourist experience.
The vogue of low-cost travel
Pushed by rising demand from travellers, the low-cost market is undergoing major changes and its business model is being adopted by well-established tourism businesses as well as by new entries to the industry.
Dance ‘til dawn with party tourism
Forget about museum visits and organized city tours; clubbers rate destinations on the quality of their nightlife. Since party tourism is so popular among young adults, some cities are promoting it as part of their new brand image.
Retro travel products for nostalgics and hipsters
Nostalgia, like fear or humour, can definitely influence consumer behaviour. The auto, fashion and entertainment industries all make use of it, in one way or another. Movies that have captivated generations are being remade with modern technology, while many products ar[...]
Mountain destinations: Trends and best practices in tourism
In the past few years, mountain resorts have been engaged in a mad scramble to become four-season tourist destinations. Gone are the days when mountain resorts relied [...]
International cruises: Outlook for 2010 and overview of major trends
Hit hard by the economic crisis, the year 2009 was, for many sectors of the tourism industry, a catastrophic year. For the cruise industry, however, it was a year in w[...]